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Web Design

Your Website Makes the First Impression Before You Do

People decide whether to trust you in a fraction of a second, from what they see. We design and build websites that earn that trust fast, with video where people decide.

Sound Familiar?

If any of these hit home, your website is costing you calls you never hear about.

First impression

Your website looks older than your business does.

Visitors judge the look first. If the site feels dated, the business behind it feels dated too.

Next step

People visit, look around and leave without calling.

Every page needs one clear next step. When the path to a call is buried, people drift off to the next tab.

Phones

It's slow and awkward on a phone.

Most people find you on their phone. A slow page loses them before they read a word.

What the Research Says

A website is judged fast, mostly on how it looks and how it loads, long before anyone reads your copy.

0.05s

is how long visitors take to judge how a website looks.

Lindgaard et al., 2006
46%

of comments on a site's credibility were about how it looks, more than any other factor.

Stanford Persuasive Technology Lab
53%

of mobile site visits end early when a page takes longer than three seconds to load.

Google, 2016
85%

of people say watching a video has convinced them to buy.

Wyzowl, 2026

What Every Site We Build Has

A clear path
One next step on every page
Visitors always know what to do next, whether that's watching a video, reading proof or reaching out.
Video built in
Your people, where decisions happen
Owner intros, customer proof and process videos placed right where visitors weigh you up. We make the videos too.
Built for phones
Fast, clean and easy to tap
Designed for the phone first and checked on real screen sizes, so nothing breaks where most visitors find you.
Ready for search
Set up to be found
Clean page structure, proper titles and descriptions, and a sitemap, so search engines understand what you do.

Websites in Progress

Two builds launching soon, and the one you’re on right now.

Coming soon
Custom home builder

Pine Creek Homes

A new website for a custom home builder, with the founders' story, the build process and finished homes in one place.

The Militant website entranceYou're on it
Our own site

This Website

Militant Media and Militant Mind, two sides of one site, from the split entrance to every page you've read.

Coming soon
Travel apparel

Rezillion

A store for travel-ready apparel, built around one journey from first look to the bag, with sizing made simple.

How a Website Project Works

1 · The goal
Start with what the site must do

More calls, more quote requests or more applications. We agree on the one result the site is built around.

2 · The design
See it before it's built

You review the look on real pages, on a computer and on a phone, before we build the full site.

3 · The build
Built, captured and written

Pages, video and copy come together, then every page is checked on real screen sizes.

4 · The launch
Live, then improved

We launch, make sure it's found by search engines and keep an eye on whether it brings in the calls.

Find Out What Your Website Should Be Doing

Let's connect on a discovery call. We'll look at your current site together and show you where it's losing people. You leave with a clear plan either way.

Let's Connect